The Jeff Payne Show
A podcast designed to help business owners and entrepreneurs prosper and grow their business.
Episodes
17 episodes
Episode 20: The Search Engine Nobody's Optimizing For
When you think about YouTube, what do you see? A video platform? A secondary line item on your marketing calendar somewhere between LinkedIn and TikTok?It’s time for a radical reframe: YouTube is the second-largest search engine on Earth...
Episode 19: The Two Currencies of AI Visibility: Citations vs. Mentions
AI Has Made Your Website Irrelevant. You Better Have a Show.
Jeff Payne opens episode seven by revisiting last week’s challenge to ask an AI who the best professional in your city is and uses the results to define “the gap” as a value, story, and proof problem—not a design or website problem. He argues A...
AI-Driven SEO: Building Trust and Visibility in 2026
GEO, AI Search, and the New Rules of VisibilityJeff Payne hosts podcast #2, unpacking notes from SEO voice Malte Landwehr from BrightonSEO (April 2026) to explain how ...
Episode 1: When Your Marketing Stops Working: 5 Critical Pivots for 2025
When Your Marketing Stops Working: 5 Critical Pivots for 2025In the first episode of The Jeff Payne Show, hosts Jeff Payne and Donovan Fourie discuss crucial changes necessary when your marketing strategies stop working. They exp...